Zarina CRM Hotel · Apartments profile

Software for serviced and holiday apartments, with a single calendar for every channel

With apartments listed on several platforms, overbooking is not a theoretical possibility; it is a matter of time. And an apartment promised twice cannot be solved by moving the guest to another room, because it is rented as a whole. Zarina CRM keeps all apartments in a single calendar, also gathers direct bookings, the ones with no platform commission, and shows you what each apartment brought in. It is installed on your company’s server, with a lifetime licence.

Screenshot from Zarina CRM Hotel: sellable unit types with occupancy, size and amenities, for serviced apartments
The course of a stay

From booking to handover, in 6 steps

Every step exists as such in the application. It is not a presentation diagram; it is the order in which data is entered.

1

The booking

It comes in from the channels you are listed on or directly, from your own website.

2

Apartment allocated

The calendar shows which apartment is free for the requested period, with no overlaps between channels.

3

Confirmation

It is confirmed at the period’s rate, and the deposit can be taken online.

4

Key handover

On arrival the guest’s details are completed, and the stay becomes active.

5

Cleaning between stays

The vacated apartment goes onto the cleaning list, with its status, before the next arrival.

6

Payment

At departure the stay’s folio is closed and the payment document is issued.

The application’s vocabulary

The unit sold is the apartment

What exactly blocks a booking differs from one type of accommodation to another, and that is where most overbookings come from. The application is configured for your type of accommodation, without code and without a separate licence.

Apartments

The whole apartment is sold. The rooms remain a detail of it, useful for the description and capacity.

  • The apartment is the bookable unit
  • Rooms describe the apartment
  • Host, instead of front desk
  • Guests, with their stay history

Guesthouse and hotel

There the bookable unit is the room, and two rooms in the same building are sold separately.

  • The room is the bookable unit
  • In a hotel, a front desk in shifts
  • In a guesthouse, a host
  • Same licence, different profile

Hostel

In a hostel the bed is sold, not the room, because the same room hosts different guests.

  • The bed is the bookable unit
  • The room groups the beds
  • Reception
  • Change it at any time, with no new licence
Channels and direct bookings

Several platforms, a single calendar

Every platform takes a commission and every one has its own calendar. The first costs money; the second costs reviews.

Connecting to channels

The edition has a channel module, with adapters for the main platforms and calendar-based sync.

  • Adapters for the major platforms
  • iCal sync, where required
  • Availability goes out from a single calendar
  • Bookings come into the same list

Direct booking

Your own booking engine brings you stays with no platform commission.

  • Booking form on your own website
  • Rates and periods you define
  • Online deposit collection
  • Confirmation goes out automatically

Rates and rules

Season, minimum nights and rates are defined once and apply on their own.

  • Different rates by season
  • Minimum nights by period
  • Price per apartment
  • Visible in the calendar
Operations

The part that gets complicated with several apartments

  • Cleaning is between stays, not daily. The vacated apartment goes onto the list with its status, and the window between a departure and an arrival is visible at a glance.
  • Apartments can be in different buildings. The records do not assume a single building with a single front desk.
  • The stay’s folio gathers everything. Accommodation, fees and extra services add up on the same stay.
  • The guest has a history. Who has stayed before, in which apartment and how much they paid stays on their record.
Transparency

What to know beforehand

We prefer to be precise from the start, including about the things that depend on others.

  • It is not for long-term leasing. This profile works with nightly stays and guests. For tenants on multi-year contracts, the Real Estate edition’s commercial profile is the right fit.
  • Channels work through your own accounts. Each platform requires the company’s account and keys. We do not act as an intermediary for accounts and do not guarantee their policies.
  • Online payment needs a payment processor. The processor account is yours, with its own fees.
  • It does not manage the relationship with apartment owners. If you manage other people’s apartments, owner statements remain outside the application.
  • Installation requires a server. The application runs on your side. If you have no hosting, we set it up together, but it remains yours.
Where you are today

If every platform has its own calendar

The problems below are not hypothetical. They are the reasons hosts look for software.

The double-booked apartment

One booking comes in on one platform, another on a second, and the block did not propagate in time.

Availability goes out from a single calendar.

The missed clean

Departure at 11, arrival at 3, and nobody put the apartment on the list in between.

The vacated apartment goes onto the cleaning list automatically.

Unclear revenue per apartment

At the end of the month nobody knows which apartment brought in how much, because payments are in different places.

Payments add up per stay and per apartment.

Licensing model

Lifetime licence, no commission per booking

The Apartments profile is part of the Hotel edition. It is paid once, installed on your side and remains the company’s.

  • No commission per booking. Unlike platforms, the application takes no percentage of what you earn.
  • Unlimited users. You do not pay per person or per apartment managed.
  • Prices and packages are published. You will find them on the pricing page, with what each option includes.
  • The profile can be changed. If you also open a guesthouse, you switch to the right profile without a new licence.
Implementation

What you get when you sign the contract

Installation on your server

We install the application on the company’s hosting and configure it for the Apartments profile.

Apartments and rates

We enter the apartments, capacity and seasonal rates, so the system is ready to use.

Connecting the channels

We configure together the platforms you are listed on, with your own accounts.

Fit

Who it is for and who it is not for

It is for

Anyone renting apartments by the night, on one or more platforms, who wants a single calendar.

It is for

Hosts with several apartments, including in different buildings, who want to see the revenue of each.

It is not for

Long-term leasing, with tenants and multi-year contracts. The Real Estate edition exists for that.

Security

Where the data lives and who is responsible for it

Guests’ data is personal data. Its place is not with us.

  • Installation is on your side. The application runs on the company’s server, so data does not pass through our infrastructure.
  • Access is by role. The host, housekeeping and accounting see what is assigned to them.
  • Data is not locked in. The database is yours, with export and no conditions on exit.
  • Payments go through the processor. Card data stays with your payment processor, not in the application.
Active connections

The booking channels and services the CRM connects to

For serviced apartments, the calendars of all units sit on a single screen, however many platforms they are listed on.

Booking.com integration with Zarina CRMBooking.com
Airbnb integration with Zarina CRMAirbnb
Expedia integration with Zarina CRMExpedia
Stripe integration with Zarina CRMStripe
WhatsApp integration with Zarina CRMWhatsApp

Each apartment keeps its own calendar. Bookings from Booking.com and Airbnb come in through calendar sync (iCal), with no separate contract, and block the apartment at the next sync, within minutes; Expedia and automatic rate sending require the property’s connectivity contract. Payment is collected in advance through Stripe, and the confirmation and online check-in link reach the guest by email or WhatsApp, while the invoice is issued with VAT and the applicable per-night fees. The full list is on the connectors and API page.

Frequently asked questions

Answers about the Apartments profile

Is it for short stays or long-term leasing?

For short stays. The profile is part of the Hotel edition, so it works with nightly stays, guests and booking channels. For tenants on multi-year contracts, the Real Estate edition is the right fit.

What is the difference from the Guesthouse profile?

The bookable unit. In a guesthouse the room is sold; in apartments the whole apartment is sold, and the rooms remain only a detail of it, useful for capacity and description.

Can I have apartments in different buildings?

Yes. The records do not assume a single building with a single front desk.

Does it connect to booking platforms?

Yes, the edition has a channel module with adapters for the main platforms and iCal calendar sync where the platform requires it. Each channel works with your own account.

Can I take direct bookings, with no commission?

Yes. The edition includes its own booking engine, which you put on your own website, with the deposit collected through your payment processor.

How is overbooking avoided?

Availability goes out from a single calendar, and platform bookings and direct ones land in the same records.

Can I see the revenue for each apartment?

Yes. Payments add up per stay, and the stay is linked to the apartment.

Does it handle statements to apartment owners?

No. If you manage other people’s apartments, owner statements remain outside the application.

Is there a commission per booking?

No. The licence is lifetime, with no percentage of revenue and no monthly subscription.

How do I see the application before ordering?

Ask for demo access. You receive a personal link to the Hotel edition test installation, where you can switch between profiles.

Other configurations

Other Zarina CRM profiles and editions

Guesthouse

The profile for guesthouses, where the bookable unit is the room.

All editions

The seven Zarina CRM editions, with what each one covers.

No commission per booking

Every apartment, in a single calendar

We install Zarina CRM on your side, configure it for the Apartments profile, enter apartments and rates and connect the platforms you are listed on. From that moment on, the application is an asset of the company, not a monthly expense.